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  • Convert 1st time visitors to repeat visitors
  • Use affiliate marketing to make money

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Wanna run a better site? You need to read Art of Blog.
-Chris Pearson, Creator of Thesis Theme for Wordpress
grabbing-attention

How to Grab Attention and Keep It!

Boring, boring…blah, blah, blah…nobody will ever read the rest of this paragraph.  Why?  Because it does not grab attention!  Ok, well, maybe writing out boring and blah blah will grab attention, but it brings up an interesting point: The hardest thing to do in the writing business is to grab

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copywriting-traps

Copywriting 101: 7 Deadly Traps Copywriters Fall Into

There are a few aspects of copywriting that are routinely overlooked so often that they should be a crime.  Learning to avoid these can help set a copywriter above their competition. Punctuation. Learn it, love it, live it.  The bottom line is that the number of copywriters who abuse commas

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copywriting-tools

Copywriting 101: Essential Tools of a Copywriter

Every trade has its own tools and copywriting is no different.  Having the right tools for the job is important, and with that in mind we have collected a short list of essential tools for any copywriter: Books – Books on punctuation, grammar, a dictionary, a thesaurus, and at least

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cliches-sayings

The Power of Clichés, Sayings, and Idioms

Every culture manages to make a strong imprint on whatever language it is that they use, and sharp copywriters will take advantage of this.  Leaving these tools behind because they feel so overused or inflexible is a big mistake; the ability to say so much with only a few words

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tweet-this-footer

Add A Tweet This Post Box To Your Thesis Post Footer

A couple posts back I wrote about creating a recent tweets section with Twitter’s new @Anywhere service. Now, let’s take it a step further and set up a “Tweet This Post” box. We’re going to be using Thesis, and we’re going to place the box at the bottom of each

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wordpress-pages-pro

Using WordPress Pages like a Pro

You know the drill. We’ve all read countless WordPress articles that define the different areas and features — Posts, Pages, Tags, Categories, and the like — but rarely do these articles offer practical examples about how the novice to intermediate WordPress user can best utilize these features. In this article,

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